A Delicious New Design
Having previously worked with this team of restaur-entrepreneurs (it’s a mouthful), our studio was called in to light this brand up with logo design, pattern design, environmental and surface design, and a fresh website with some crafty features.
Business Hours at a Glance
With all of the craveable content on XO’s Instagram, we figured it’d be easier to embed that stream right in the header of the website for a constant feed of fresh images updating in real-time. Aside from the listing of menu items and cocktail listing, we wanted to make it easy for the team to manage their business hours. No more forgetting to change the hours during a holiday. “Open” in bright neon, the moment they open the doors, and “Closed” as soon as they turn out the lights. These dynamic dining hours update automatically to let customers know when the team is slinging that salsa.
"The Lab Creative is great to work with! They are creative problem solvers, and have great taste in design."Eric Hinman Partner, XO Taco
Our studio would like to thank Eric Hinman, Chris Bily, Jeff Knauss, Matt Gardner, and Danielle Larkin from XO Taco for their partnership on this project.